Your Privacy Matters at 7ac77
At 7ac77, we take your privacy seriously. This Privacy Policy explains exactly what personal data we collect when you use our platform, why we collect it, how we use and store it, and what rights you have over your own information. We are committed to being transparent about our data practices at every step.
Every piece of data transmitted between your device and the 7ac77 platform is protected by 256-bit SSL encryption — the same standard used by major international banks. Your personal and payment information travels securely at all times.
7ac77 players have the right to access, correct, and request deletion of personal data held on their account at any time. We do not sell your data to third parties for advertising purposes — your information is yours.
We collect only the data we genuinely need to operate your account, process payments, and meet our legal and compliance obligations. We do not collect data speculatively or retain it for longer than necessary.
7ac77 uses cookies strictly for platform functionality, session management, and analytics. We do not use third-party advertising cookies to track you across the web. You can manage your cookie preferences at any time through your browser settings.
Your personal information is never sold, rented, or traded to external marketing companies or advertising networks. Any sharing of data with third parties is strictly limited to operational necessities such as payment processing and identity verification.
7ac77 retains personal data only for as long as is necessary for the purpose it was collected, or as required by applicable law. Once the retention period expires, data is securely deleted or anonymised from our systems.
1. Information We Collect
When you register for and use a 7ac77 account, we collect personal data in several ways: information you provide directly to us, information generated automatically by your use of the platform, and information we may receive from third-party service providers such as payment processors and identity verification agencies. Below is a breakdown of the categories of data we collect and the specific items within each category.
Registration and Account Data
When you create a 7ac77 account, we collect the following information:
- Full legal name (as it appears on your government-issued identification document);
- Date of birth (to verify you are at least 18 years of age);
- Residential address in Bangladesh;
- Email address;
- Mobile phone number (used for account verification and security alerts);
- Username and encrypted password;
- Preferred currency (Bangladesh Taka, BDT).
Identity Verification (KYC) Data
As part of our Know Your Customer ("KYC") obligations, we may request and retain copies of:
- Bangladesh National Identity Card (NID), passport, or driving licence;
- Proof of residential address (utility bill, bank statement, or similar document issued within the last three months);
- Proof of payment method ownership (e.g., a screenshot of your bKash, Nagad, or Rocket account showing your registered name);
- Source of funds documentation where required by our anti-money-laundering ("AML") compliance procedures.
Transactional Data
We maintain a full record of all financial activity associated with your 7ac77 account, including:
- Deposit amounts, dates, times, and payment methods used;
- Withdrawal requests, amounts, processing status, and destination payment details;
- Bonus credits received, wagering activity related to bonuses, and bonus expiry events;
- Bet placement history, including game type, stake, odds or RTP, outcome, and settlement details.
Technical and Device Data
When you access 7ac77 from a browser or mobile device, we automatically collect:
- IP address and approximate geographic location derived from it;
- Device type, operating system, and browser type and version;
- Session start and end times, pages visited, and features accessed;
- Referral URL (the page or link that directed you to 7ac77.net);
- Cookie identifiers and local storage data used for session management.
Data Minimisation Principle: 7ac77 only collects personal data that is directly relevant and necessary for one or more of the purposes described in this Privacy Policy. We do not collect sensitive categories of data (such as health information, religious beliefs, or political opinions) and we do not build marketing profiles based on your browsing behaviour outside of the 7ac77 platform.
2. How We Use Your Data
7ac77 uses the personal data we collect for specific, legitimate purposes. We do not use your data in ways that are incompatible with the purposes for which it was originally collected. The table below sets out our primary processing purposes and the legal basis for each.
| Purpose | Data Used | Legal Basis |
|---|---|---|
| Account creation and management | Registration data, KYC documents | Contract performance |
| Processing deposits and withdrawals | Transactional data, payment method details | Contract performance |
| Identity and age verification | KYC documents, date of birth | Legal obligation |
| Fraud prevention and AML compliance | Transactional data, device data, IP address | Legal obligation / Legitimate interest |
| Customer support and dispute resolution | Account data, chat/email records | Contract performance / Legitimate interest |
| Responsible gaming monitoring | Betting history, session data, account data | Legal obligation / Legitimate interest |
| Platform security and abuse prevention | Device data, IP address, session data | Legitimate interest |
| Service improvement and analytics | Anonymised usage data, technical data | Legitimate interest |
| Promotional communications (opt-in only) | Email address, account preferences | Consent |
Marketing Communications
7ac77 will only send you promotional emails, SMS messages, or in-platform notifications about bonuses, new games, seasonal promotions (such as Eid offers, Pohela Boishakh specials, or BPL cricket promotions), and platform updates if you have explicitly opted in to receive such communications during registration or through your account settings. You may withdraw your consent and unsubscribe from marketing communications at any time by adjusting your notification preferences in your account, or by contacting our support team.
Unsubscribing from marketing communications will not affect transactional messages, which include account security alerts, deposit and withdrawal confirmations, KYC request notifications, and important policy updates. These communications are necessary for the operation of your account and cannot be disabled.
3. Data Sharing and Disclosure
7ac77 does not sell, rent, or trade your personal data to third parties for commercial or marketing purposes. We share your data only where strictly necessary for the delivery of our services or where we are legally required to do so. The categories of third parties with whom we may share your data are described below.
Payment Service Providers
To process deposits and withdrawals, we share the minimum necessary payment information with our approved payment partners. In Bangladesh, these include mobile financial services such as bKash, Nagad, Rocket, and Upay, as well as international card networks Visa and Mastercard, and partner banks including Dutch-Bangla Bank and City Bank. These providers are contractually obligated to handle your payment data securely and to use it only for transaction processing purposes.
Identity Verification Providers
For KYC and age verification purposes, we may share document data with specialist identity verification service providers. These providers use automated and manual checks to verify the authenticity of the documents you submit. They are bound by strict data processing agreements and are not permitted to retain or use your documents beyond the scope of the verification task.
Game Technology Providers
The games available on 7ac77 are powered by licensed third-party studios including Pragmatic Play, Evolution Gaming, Ezugi, NetEnt, Microgaming, and Spribe. These providers may receive anonymised session and gameplay data for technical performance and fairness auditing purposes. They do not receive your personally identifiable account data unless it is necessary for the resolution of a specific game-related dispute.
Legal and Regulatory Disclosure
7ac77 may be required by law to disclose your personal data to governmental authorities, law enforcement agencies, or financial intelligence units in response to a valid legal order, court order, subpoena, or regulatory directive. In such cases, we will disclose only the data specifically required by the order and will notify you where we are legally permitted to do so.
No Data Sales: 7ac77 has never sold and will never sell your personal data to advertising networks, data brokers, or any third party for commercial gain. This is a firm commitment, not a temporary policy.
4. Cookies and Tracking Technologies
7ac77 uses cookies and similar local storage technologies to make the platform work correctly, to remember your session, and to gather anonymised analytics that help us improve the service. We do not use third-party advertising cookies, cross-site tracking pixels, or social media tracking tags.
Types of Cookies We Use
| Cookie Type | Purpose | Duration |
|---|---|---|
| Essential Cookies | Maintain your login session, remember language and currency preferences, protect against CSRF attacks | Session / up to 30 days |
| Functional Cookies | Remember your game lobby layout, last-played games, and display preferences | Up to 90 days |
| Analytics Cookies | Collect anonymised data on page visits, feature usage, and error rates to improve platform performance | Up to 12 months |
| Security Cookies | Detect unusual login patterns, flag potentially fraudulent activity, and support account protection | Session |
Managing Cookies
You can control and manage cookies through your browser settings. Most modern browsers allow you to view, block, or delete cookies at any time. Please note that disabling essential cookies will impair the functionality of the 7ac77 platform — you may not be able to log in or maintain a game session if essential cookies are blocked. Disabling analytics or functional cookies will not affect your ability to use core platform features.
For guidance on managing cookies in your specific browser, refer to your browser's help documentation. 7ac77 does not provide browser-level support for cookie management but our support team can advise on platform-specific cookie settings where applicable.
5. Data Security and Retention
7ac77 implements a range of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. Our security infrastructure includes the following measures:
- 256-bit SSL/TLS encryption on all data in transit between your device and our servers;
- AES-256 encryption at rest for all sensitive data stored in our databases, including KYC documents and payment details;
- Password hashing using industry-standard bcrypt — your plaintext password is never stored;
- Access controls ensuring that only authorised 7ac77 staff with a verified business need can access personal data, on a strict role-based basis;
- Intrusion detection and monitoring systems that log and alert on unusual access patterns in real time;
- Regular security audits conducted by internal and external assessors to identify and remediate vulnerabilities.
Data Retention Periods
We retain personal data only for as long as is necessary for the purpose for which it was collected, or as required by applicable law. The following general retention guidelines apply:
- Active account data is retained for the full duration of your account and for a period of 5 years following account closure, to meet AML and financial record-keeping obligations;
- KYC documents are retained for a minimum of 5 years from the date of account closure or the date of the last transaction, whichever is later;
- Transaction records (deposits, withdrawals, bet history) are retained for 5 years following the date of each transaction;
- Customer support correspondence is retained for 3 years from the date of the last communication;
- Analytics and technical log data is retained in anonymised form for up to 24 months;
- Marketing consent records are retained for 3 years from the date of the last opt-in, or until consent is withdrawn, whichever occurs first.
Data Breach Notification: In the unlikely event of a personal data breach that poses a risk to your rights and freedoms, 7ac77 will notify affected players without undue delay and will take immediate steps to contain and remediate the breach. We maintain a documented incident response procedure for this purpose.
6. Your Privacy Rights
As a 7ac77 player, you have specific rights over the personal data we hold about you. We are committed to honoring these rights promptly and without unnecessary barriers. Below is a summary of each right and how you can exercise it.
- Right of Access: You may request a copy of all personal data 7ac77 holds about you, including your account data, KYC records, transaction history, and any marketing preferences we have on file. We will respond to access requests within 30 days.
- Right to Rectification: If any personal data we hold about you is inaccurate or incomplete, you have the right to request that we correct it. For account data such as your address or phone number, you may update this directly through your account settings. For KYC document corrections, please contact our support team.
- Right to Erasure: You may request that 7ac77 delete your personal data where it is no longer necessary for the purpose it was collected, or where you have withdrawn your consent and no other legal basis for processing applies. Please note that we may be required to retain certain data (such as KYC and transaction records) for legal compliance purposes even after account closure, in which case we will explain the specific retention obligation.
- Right to Restriction of Processing: You may request that we temporarily restrict the use of your data — for example, while you contest its accuracy or object to our processing — without requiring deletion.
- Right to Data Portability: You may request that we provide your personal data in a structured, machine-readable format (such as CSV) so that you can transfer it to another service. This right applies to data you have provided to us directly, where our processing is based on your consent or on contract performance.
- Right to Object: You may object at any time to the use of your data for direct marketing purposes. You may also object to processing based on our legitimate interests, though we may need to demonstrate compelling grounds to continue processing in some cases.
- Right to Withdraw Consent: Where our processing of your data is based on your consent (for example, marketing communications), you may withdraw that consent at any time without affecting the lawfulness of processing that occurred before the withdrawal.
How to Exercise Your Rights
To exercise any of the rights listed above, please contact the 7ac77 Data Support team via Live Chat (available 24/7) or by sending a written request to [email protected]. Please include your full registered name and account username in your request so we can locate your records promptly. We aim to acknowledge all rights requests within 5 business days and to fulfil them within 30 calendar days.
7. Third-Party Services
The 7ac77 platform integrates with a number of third-party service providers to deliver specific functionality, including payment processing, identity verification, and game content delivery. While we select these providers carefully and require them to meet our data protection standards through contractual obligations, 7ac77 is not responsible for the independent privacy practices of third-party companies.
Game content delivered through providers such as Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Ezugi, and Spribe may be subject to those providers' own privacy policies in respect of technical game performance data. These providers do not receive your full personal account information from 7ac77 — only the minimum session data required for game delivery and fairness verification.
Payment service providers — including bKash, Nagad, Rocket, Upay, Visa, and Mastercard — each maintain their own privacy policies governing how they handle transaction data on their networks. 7ac77 recommends that you review the privacy policy of your chosen payment provider to understand how they process transaction data at their end.
7ac77's website may contain links to informational pages or partner resources. Following any link that takes you away from the 7ac77 domain means you are leaving the 7ac77 platform and entering a separate website with its own privacy practices, for which 7ac77 assumes no responsibility.
8. Changes to This Privacy Policy
7ac77 may update this Privacy Policy from time to time to reflect changes in our data practices, legal obligations, or the services we offer. When we make material changes — those that significantly affect how we collect or use your personal data — we will notify you by email to your registered address and by displaying a prominent notice on the 7ac77 platform for a period of at least 14 days before the changes take effect.
Minor updates, such as clarifications of existing practices or corrections to typographic errors, may be made without advance notice. The "Last Updated" date at the top of this page will always reflect the date of the most recent revision.
Continued use of the 7ac77 platform after any update to this Privacy Policy constitutes your acceptance of the revised policy. If you do not agree with the changes, you should discontinue use of the platform and contact our support team to arrange account closure and withdrawal of your remaining balance.
If you have any questions about this Privacy Policy or about how 7ac77 handles your personal data, please do not hesitate to contact us via Live Chat or at [email protected]. Our support team is available 24 hours a day, 7 days a week, and will direct data-specific queries to the appropriate team member.
Privacy Covered — Now Enjoy the Platform
You now know exactly how 7ac77 protects and respects your personal data. Log in to your account and explore cricket betting, live casino games, and slots — all on a platform built with your security in mind.